Can this be done? If you are using CPA bidding, on the face of it, it looks like you can. Not so long ago, for campaigns using CPA bidding, when you clicked on Settings, Devices or Settings, Locations, the bid adjustment column would not allow you to make any changes at all. This changed a […]
I upgraded my old AMD Athlon II to and AMD Athlon IIX3 (Don’t laugh, those of you with state of the art processors). The Windows experience index says that the speed of the CPU increased from 6.3 to 6.9. Anyone who has used AdWords Editor for big accounts knows that it can be sluggish. So […]
Just got this email form someone at Google… We currently have an exclusive offer for new accounts which has started today. All you need to do is fulfil the criteria below: * You must make aware your client manager (Myself) off any new accounts coming on board and make sure that I am linked to […]
I noticed this for the first time on google.co.uk today… There was even a pop-up alerting me to the fact (though I can’t get that to reappear now). Has this been done to avoid potential lawsuits from competitors? I’m not sure.
You can create different video ads with different ad text for ‘in-search’ video ads, but strangely, you can only run one call to action for ‘in-stream’ ads. It is possible to upload the same video twice to a YouTube account, and have two separate in-stream ads pointing to the two separate (identical) videos and have […]
When you opt to include ‘plurals, misspellings and other close variants’ in your campaign settings, this is also supposed to apply to negative keywords as well as your (positive) keywords. Just be aware that this is not perfect, and if you get a lot of traffic and/or pay a lot for each click then it […]
You’ve probably read a lot about enhanced AdWords campaigns (as of a few days back mandatory on all accounts), but you’ve probably not heard so much about enhanced video ad campaigns. There is not a lot to say about this (I don’t really have any interesting data to share). But it is worth noting that […]