Google AdWords “Opportunities” Tab / Advanced Location Targeting Options.
Sometimes the Opportunities tab in AdWords can come up with some half-decent keyword suggestions, but I find it very very hard to believe that it is beyond the realms of possibility that Google couldn’t improve this (in favour of the advertiser) a hell of a lot. Example:- I have a campaign for a client selling […]
Free £50 AdWords Coupon.
This is available to any UK/Irish business that wants it. Courtesy of the Federation Of Small Business. First one to post a comment gets it. No strings attached. If anyone does take Google up on their offer of getting Google to build their campaign(s) for them – I would love to know how they get […]
Landing Pages Now Affect AdWords Quality Score!
Previously to this announcement from Google:- http://adwords.blogspot.com/2011/10/ads-quality-improvements-rolling-out.html It was a common misconception that your landing page affected Quality Score. It didn’t. What it did do was affect your minimum first page bid estimates. This discouraged people from having rubbish landing pages, but if you could create fantastic ads, bid high to start with and get […]
Another Google AdWords Coupon For £75…
I have another one of these up for grabs. No strings attached. Valid for use on Google AdWords accounts that are 14 days old or less (and have not already had a voucher applied). Just leave a comment below about what you would use it for, and I’ll pick the best one during the next […]
Free AdWords Voucher For £75
I have another one of these up for grabs. No strings attached. Valid for use on Google AdWords accounts that are 14 days old or less (and have not already had a voucher applied). Just leave a comment below about what you would use it for, and I’ll pick the best one during the next […]
AdWords First Page Bid Estimates – UK v Republic Of Ireland
Anyone who is familiar with Google AdWords knows that the ‘First Page Bid Estimate’ for keywords is only a rough guide, but all the same, have a look at the following estimates for the same keywords in the same account:- UK Eire This is not an isolated incident either. The Republic of Ireland is a […]
Free £75 AdWords Voucher
I have another one of these up for grabs. No strings attached. Valid for use on Google AdWords accounts that are 14 days old or less (and have not already had a voucher applied). Just leave a comment below about what you would use it for, and I’ll pick the best one during the next […]
AdWords Experiments How Much / How Soon Should You Trust Them?
It’s always easy to jump to conclusions too quickly, but it can even be the case sometimes that Google AdWords actively misleads you. Have a look at the screen shot below :- The AdWords experiment is telling me that “The difference in metrics represents a statistically significant increase.” This would be very useful to know […]