Google have recently changed the terms for their vouchers so that you have to set up a new account and spend £25 within 31 days to qualify for the £75 worth of free clicks. But I am giving away one of the old ones that you can apply to new accounts (or most accounts that […]
I noticed some text ads this morning with a massive grey arrow on them this morning :- I’m willing to bet that this is going to increase Click Through Rates on the Google Display Network quite noticeably. If this does increase CTRs for text ads significantly, then it will also indirectly increase costs for image […]
With smart phone usage expanding exponentially, it was only a matter of time before Google started pushing this sort of thing. See http://www.google.com/offers/business/promotions/ for further information. But as usual this is only available in the USA, with no confirmed release date in the UK…
Does your site under perform in Google and you don’t even know it? Here’s a simple test you can run and find out in seconds. We’ll run a site operator check through Google to see all pages indexed by Google and if your site comes back with results that look very similar, then you might […]
I don’t have any clients who sell anything that is in any way relevant to Halloween. So I don’t have any insights on Halloween marketing to share, but here are a few useful links from other sites :- http://www.practicalecommerce.com/articles/3721-3-Ideas-for-Halloween-Marketing-2012 http://www.thinkwithgoogle.com/insights/library/videos/halloween-safety/ http://theppcblog.com/2012/10/ppc-chat-streamcap-the-tricks-treats-of-halloween-ppc/ Halloween photo courtesy of photos-for-you.com.
It varies, but here is one example :- At any rate – while getting your products listed in the Google Shopping results is still free in the UK, if you have an e-commerce site, and you don’t already have a Google Merchant Center account set up – do it now! PS – As far as […]
*This is not really a proper £100 voucher. If you read the small print, you’ll see it is actually only £75 – and even then – you *have* to spend at least £25 within 31 days of setting up your AdWords account in order to receive it… *Valid only on new UK accounts that are […]
Yes, that’s right, yet again I can’t be bothered to write a proper blog post, so here is another one giving away a £75 voucher (which I get for free from Google anyway):- No strings attached. Valid for use on Google AdWords accounts that have not already had a voucher applied, and are less than […]
I’ve noticed with a few clients recently that there are more and more products in their Google Merchant Center accounts that are being disapproved for ‘Product Search’. These products are *not* guns or drugs or fake goods and they do use upper case excessively. Naturally, I asked (on a number of occasions) AdWords and Merchant […]