I think it was more than a bit cheeky of Google to add this tax on to customer bills instead of paying it themselves. I wonder if the UK government will do the same now? At the end of the day it is an extra tax on businesses that use Google rather than a tax […]
https://support.google.com/google-ads/answer/15299024?hl=en-GB#:~:text=The%20conversions%20(platform%20comparable)%20column,rest%20of%20the%20Google%20ecosystem. “Other Advertising Platforms” count ‘View Through Conversions’* in the same way as Click Through Conversions! Seriously? No wonder Meta is making such huge sums of money from advertising. I know Google is constantly working on new ways to funnel more money form advertisers directly to their shareholders, but at least they have never added […]
What has this to do with PPC? Unfortunately Google Ads Editor is still not available for ChromeOS. It’s one of those apps that can save a huge amount of time compared to using the web UI in some circumstances. So it looks like I’ll have to buy a new PC (again) soon. Even tough the […]
I’ve cancelled my business landline. It’s a long time since I got any business calls on it. The vast majority of calls are nuisance calls. Not too many years ago, it looked a bit unprofessional if your business didn’t have a landline number as well as mobile. I think this is much less the case […]