Intel Launch Most Innovative Facebook Campaign Ever

This is a guest post by Niall Harbison from Simply Zesty

Intel have today launched what could be one of the best Facebook campaigns ever in what they are calling a personal Museum. It basically uses the Facebook platform and an app to pull in all your personal contact information to create a unique and special flash based animation where you are the star. As you can see from the video below it uses your photos, videos, friends and videos to create this unique marketing experience that submerges the user in to the ad.

Video

Intel have managed to harness the huge power of Facebook and this app has over 120k likes in the first day of it being live. We all live in a world where people are obsessed with Facebook (One of the most popular searches is “who views your profile on Facebook“)

What do you think? Is this is great campaign or just another brand pushing themselves via Facebook?

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